The Challenge: Making your information easy to find on the web.
A vital component of outbound and inbound marketing because it puts your business in front of prospects and customers when they are searching for your keywords. This could be the time consumers have the credit card in hand and are ready to buy. Or, it gives potential new customers a way to research your business.
The two facets of SEO include:
· Building an organic keyword funnel that attracts internet users to your sight and over time builds a reputation of quality and “relevance” so you move up towards page one of search results
· Pay-per-click advertising that prioritizes your marketing message to the top of page one results or in front of related YouTube videos.
Contact Ajar for a free consultation, and to learn how you can make these two components of SEO marketing work in tandem to effectively promote your business online!